Changing lives instead of just helping business.
People think they want their businesses boosted, but what they really want is a better life. I want to be in the business of building people as well as businesses.
I've been thinking a lot about a business model for a service business targeting small businesses. In my skillset, that would likely encompass, IT, web and/or marketing. I would want my business to be more than just a standard business, though. I would want it to build people up. I would want to help them in a way that makes their lives better. If I were to have any employees or partners, I would want to have myself and my business model invest in them. I believe that if you truly invest in people, you'll see the greatest returns.
Is this crazy? If it's not, what are some ways that this would manifest itself in a practical way?
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